The Key To Keywords

The Key to Keywords

Sept. 24th @ 9:00 am PT

Vivek Rao will share his research on keyword research.


Contrary to practices in the past Vivek suggested that “keyword density” is not an effective way to be found in Google Search.  However, it does make sense to find keywords or phrases that your audience may be looking for. And Google can help you discover those by experimenting with the search tool and using quotation marks and using the alphabet technique – thanks to Jay Neill for the demo.

Keywords should appear in a post title, meta title and meta description and be used in a natural flow within the text of the post. 

There are tools such as Google Adwords Keyword Search and Jaaxy that help to find appropriate keywords for your content.

Links shared by Vivek

  1. What is the ideal keyword density of a page?
  2. SEO in the age of AI with Mr David Amerland
  3. Are Keywords still a ranking factor?

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